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Ecommerce PPC, or pay-per-click advertising, is a powerful tool that allows online retailers to promote their products through paid advertising on search engines and other digital platforms. PPC campaigns can be highly targeted, allowing online retailers to reach potential customers who are actively searching for products or services that they offer.
One of the key benefits of ecommerce PPC is that it allows online retailers to control their advertising spend and track the effectiveness of their campaigns in real-time. This means that they can adjust their advertising strategy as needed to optimize their return on investment (ROI) and reach their target audience more effectively.
Businesses that use Google Ads make an average of £2 in revenue for every £1 they spend on the platform.
10% of Google Ads advertisers have conversion rates that are 3.75 times higher than the average conversion rate. This is higher than the average conversion rate for ecommerce websites, which is around 2-3%.
The average click-through rate (CTR) for search ads on Google is 3.17% for the retail industry. This means that for every 100 people who see an ad, about 3 will click through to the retailer’s website.
The digital marketing agency that is built to impress you with the results. Based in a small town in Altrincham, but well-known around the globe. Built for small and medium businesses to reach their goals around the world.
Our service is tailored for small to medium-sized eCommerce businesses.
The primary platform utilized in this service is Google Shopping, which offers streamlined functionality, making it an ideal platform for eCommerce companies.
Additionally, the focus on individual products instead of brands, means that your business doesn’t need to be a household name or an established brand to achieve results. This is a significant advantage, allowing you to compete with larger companies that have significantly larger budgets than yours.
As a Google Partner, our agency has met strict qualifications that demonstrate our expertise in using Google Ads and other Google marketing products. This partnership provides us with access to valuable tools, support, and insights from Google, enabling us to provide our clients with the highest level of service and results.
We have a deep understanding of how to create and optimise effective campaigns on Google’s platforms, and we stay up-to-date with the latest best practices and trends. Our team has the knowledge and experience to help businesses achieve their digital marketing goals and reach their target audiences on the world’s largest search engine.